Yext, The Platform for Brand Verified Answers in Search & Local SEO

Today, the customer journey starts with an online search, and consumers decide their next actions based on the search results. Information channels that connect consumers and stores are becoming ever more diverse. On top of search engines, consumers use “local search” using location-based social networking sites and mapping apps to find local information based on their current location.
With a set of solutions, Yext lets businesses and brands provide accurate, brand verified answers to customer queries no matter which search channel they use. Yext solutions help brands optimize customer touchpoints and drive foot traffic to your store.

Yext Details

The search platform helps maximize your local SEO.

Yext comes with one platform and multiple solutions.
Just update the public facts about your brand on Yext platform. With Yext’s direct integrations with more than 25 digital platforms including Google (Google My Business) and Facebook, you can pull and analyze all your reviews across the network on a single platform. In addition, once your business information including store name and locations are stored on this vast network of platforms, your store name and other business information are always listed on numerous websites, thereby boosting citations, or references of your business name and address on other webpages. As citations are considered a ranking factor for local SEO, Yext helps you further increase foot traffic to your stores.

Yext Details

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Yext Distinctive Features & Strengths
(Yext, The Platform for Brand Verified Answers in Search & Local SEO Distinctive Features & Strengths)

Optimize your online customer touchpoints by providing accurate information & SEO.

  • 1. Control & update all of the facts about your business across various platforms from one central source of truth.
    Yext enables you to manage all of the facts about your business across numerous digital platforms like Google, Facebook, Apple Maps, and TripAdvisor from one central source of truth, making sure consumers find accurate information about your business like address, business hours, and phone numbers at every customer touchpoint.
  • 2. Your brand website built for discoverability & SEO
    Control your business information on Yext, and create & update your brand store page optimized for Google search. With product and service recommendations, event information (date & details), CTA (store route finder & phone number), and more, Yext ensures that your business information that consumers are searching for is communicated to search engines, thereby creating webpages built for discoverability.

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Yext Benefits

Optimize operational costs whilst boosting local SEO & store foot traffic.

  • 1. Grow foot traffic from search
    Yext enables you to manage your brand information based on SEO logics, placing your brand at the top of search results, in particular maps. Ultimately, Yext helps you grow foot traffic to your store.
  • 2. Prevent missed opportunities & maintain the quality of your brand
    By centrally managing your brand information and providing consumers with brand verified information, Yext prevents missed opportunities such as customer visit or inquiries after store business hours, and maintains your brand image.
  • 3. Boost customer experience
    Yext makes sure consumers find accurate information about your business like location and business hours – no matter where they search. Yext also allows you to monitor and immediately respond to your reviews.
  • 4. Streamline information management operations
    Yext helps you considerably save the resources you spend on controlling & updating your business information on various platforms including Google My Business. Yext enables you to control all the facts about your business from one platform, and streamline your operations.

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